It lets you monitor your Google My Business ranking in your local surrounding area. Grid My Business is a grid-based local rank tracking tool that is specially designed to track and compare your Google My Business ranking performance against the top 20s in the local SERP through a specific search query. It’s your chance to optimize your local SEO content strategy based on this insight. The “Optimized” section contains a list of aspects your competitors have done well that improved their rankings. Go through all the sections in Word Vector and Fundamental SEO. Keywords with higher values mean that they’ll drive more traffic to your site and have lower competition. Keyword Intelligence comes to your aid with the keyword value feature. Ideally, you want to select target keywords with high search volumes and lower competition.Ĭhoosing the right target keyword can be challenging. You can use this crucial insight to optimize your local SEO strategy and target the right audience. The same keyword in the United States has a different outcome when the location is switched to India. This difference is due to different demands in different locations. The search volume could also be in the hundreds in another location. The search volume of your target keyword could be in the thousands in your preferred location. The tool also enables you to analyze keyword search volume to inform your strategy better. Keyword Intelligence will then display a list of relevant keywords used by the local people. You simply key in your target keyword and select the location and languages you prefer. BiQ Keyword IntelligenceīiQ’s Keyword Intelligence can help you discover local keyword opportunities that are untapped. Its core features that comprise Keyword Intelligence, Content Intelligence, Link Intelligence, Rank Intelligence, Site Intelligence, and more can help you bolster your local SEO strategy. BiQ Cloud takes a comprehensive AI-guided approach in helping marketers improve SEO and organic search traffic all in one platform. BiQ CloudīiQ is a cloud-based search engine optimization suite with advanced analytical features combined with a unique usage-based price model. 7 Local SEO Tools to Help You Stay Ahead of the Competition 1.
This means that most consumers searching for local listings find what they’re looking for in Google’s local 3-pack options.
Why is appearing in Google’s local 3-pack important? According to a Moz study, 44% of users conducting a local search clicked on a 3-pack listing. The snippets feature phone numbers, addresses, and direct links to the businesses. The local 3-pack refers to the three snippets on top of Google’s SERP for local searches. Local SEO may also help your business appear in Google’s local 3-pack.
Since the leads are from consumers specifically searching for your business’s products/services, the conversion rate will tend to be higher. Often these are more qualified searchers. Local SEO helps drive traffic to your physical establishment by making your information visible to your local area’s online searchers. If you’re a local business and your local SEO isn’t in order, you’re missing out on opportunities every time someone searches online for your product/services. 46% of all Google searches are local and 72% of consumers searching local businesses end up visiting the physical stores within five miles.
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